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A HIGHER-ORDER CONSTRUCT OF SOCIAL MEDIA MARKETING ACTIVITIES AND CIRCULAR ECONOMY CONSUMPTION: EVIDENCE FROM VIETNAM

Journal article reporting research on links between social media marketing activities and circular-economy consumption in Vietnam. Publisher listed as Ho Chi Minh City University of Industry and Trade and content type identified as a journal article.

Categories: environment-and-climate, economy-and-trade, technology

Generated scores

Scores are based on the cited reporting and use a 1–10 scale. Read the methodology.

Confidence
4/10
Geographic reach
4/10
Global importance
2/10
Impact magnitude
2/10
Positivity
5/10
Urgency
1/10

Why it matters

The study addresses how social media marketing may relate to circular-economy consumption in Vietnam.

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