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From Clicks to Carts: How Social Media Marketing Shapes Brand Awareness and Purchase Intention for Ventela Shoes in Indonesia

A journal article from Rayyan Jurnal examines how social media marketing influences brand awareness and purchase intention for Ventela shoes in Indonesia. The source is a scholarly article published 2026-07-16.

Categories: economy-and-trade, technology, positive-progress

Generated scores

Scores are based on the cited reporting and use a 1–10 scale. Read the methodology.

Confidence
5/10
Geographic reach
4/10
Global importance
2/10
Impact magnitude
2/10
Positivity
6/10
Urgency
1/10

Why it matters

The study provides evidence that can inform marketing strategies and academic understanding of consumer behavior in Indonesia.

Location

Sources

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