First published 9/28/2026, 6:04:15 AM · Last updated 9/28/2026, 6:04:15 AM

Optimizing Customer Brand Engagement via Digital Marketing Strategy, Social Media Influencers, and Brand Equity: A Study on Ortuseight

Journal article published by Universitas Udayana on 2026-08-31 examining digital marketing, social media influencers, and brand equity in relation to customer brand engagement for Ortuseight. Additional methodological, location, and results details were not included in the supplied source data.

Categories: economy-and-trade, technology, positive-progress

Generated scores

Scores are based on the cited reporting and use a 1–10 scale. Read the methodology.

Confidence: 5/10How certain the assessment is based on the clarity and evidence in the cited reporting.
Geographic reach: 1/10How widely the event reaches, from a local area (1) to worldwide impact (10).
Global importance: 3/10The event's broader significance, from limited importance (1) to major global importance (10).
Impact magnitude: 3/10The scale or severity of the real-world impact, from minor (1) to extreme (10).
Positivity: 6/10How harmful or beneficial the event is, from strongly harmful (1) to strongly positive (10).
Urgency: 1/10How time-sensitive the event is, from low urgency (1) to immediate attention needed (10).

Why it matters

The study addresses strategies for optimizing customer brand engagement, which is relevant to marketers and researchers.

Sources

Optimizing Customer Brand Engagement via Digital Marketing Strategy, Social Media Influencers, and Brand Equity: A Study on Ortuseight

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