First published 9/29/2026, 8:32:15 PM · Last updated 9/29/2026, 8:32:15 PM

The effect of social CRM capability components on service innovation in Vietnamese commercial banks: The mediating role of customer knowledge

Journal article studying the effect of social CRM capability components on service innovation in Vietnamese commercial banks, with customer knowledge as a mediating variable. The supplied excerpt contains only publisher and content-type information and provides no additional study results or data.

Categories: economy-and-trade, technology

Generated scores

Scores are based on the cited reporting and use a 1–10 scale. Read the methodology.

Confidence: 5/10How certain the assessment is based on the clarity and evidence in the cited reporting.
Geographic reach: 4/10How widely the event reaches, from a local area (1) to worldwide impact (10).
Global importance: 3/10The event's broader significance, from limited importance (1) to major global importance (10).
Impact magnitude: 3/10The scale or severity of the real-world impact, from minor (1) to extreme (10).
Positivity: 5/10How harmful or beneficial the event is, from strongly harmful (1) to strongly positive (10).
Urgency: 1/10How time-sensitive the event is, from low urgency (1) to immediate attention needed (10).

Why it matters

The study is relevant to stakeholders interested in service innovation and customer knowledge in Vietnam's commercial banking sector.

Location

Sources

The effect of social CRM capability components on service innovation in Vietnamese commercial banks: The mediating role of customer knowledge

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