First published 10/1/2026, 4:31:15 AM · Last updated 10/1/2026, 4:31:15 AM

The Impact of TikTok Shop Marketing Strategies on Customer’s Trust: An Analysis of Consumers in Gordon College

A journal article published 2026-09-30 by PT Formosa Cendekia Global examining how TikTok Shop marketing strategies affect customer trust among consumers at Gordon College. The excerpt provided includes only publisher and content type and supplies no methodological details, results, sample size, or precise geographic information beyond the institution name.

Categories: technology, economy-and-trade

Generated scores

Scores are based on the cited reporting and use a 1–10 scale. Read the methodology.

Confidence: 5/10How certain the assessment is based on the clarity and evidence in the cited reporting.
Geographic reach: 1/10How widely the event reaches, from a local area (1) to worldwide impact (10).
Global importance: 2/10The event's broader significance, from limited importance (1) to major global importance (10).
Impact magnitude: 1/10The scale or severity of the real-world impact, from minor (1) to extreme (10).
Positivity: 5/10How harmful or beneficial the event is, from strongly harmful (1) to strongly positive (10).
Urgency: 1/10How time-sensitive the event is, from low urgency (1) to immediate attention needed (10).

Why it matters

The study may inform stakeholders interested in digital marketing and consumer trust among college populations.

Sources

The Impact of TikTok Shop Marketing Strategies on Customer’s Trust: An Analysis of Consumers in Gordon College

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